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VParker
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« on: May 27, 2016, 05:35:47 PM » |
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Hi all,
So, in promoting the dot WS extension you might get a question or two about the TLD itself. (I recently wrote an article on that at passiveincome.ws if you want to check it out.)
We all know that it's actually a country code TLD that comes from Western Samoa. And generally the search engines will rank ccTLD's in the country they come from. For instance, a dot FR TLD and your website will show more readily in France.
However, some ccTLD's are so widespread that search engines actually treat them as gTLD's (general top level domain). The full list and a link to Google support on these ccTLD's can be found in that same article on my site.
The dot WS TLD is among that list. They treat it the same way they would a dot COM. Meaning, to them, it's a gTLD and not a ccTLD.
But wait a minute, don't dot COM websites rank better anyway? The answer is, no. I found no studies that in any way confirmed that dot COM ranks better than any other TLD. In fact, I did find studies that showed the opposite.
Matt Cutts, leader of the Google Web Spam Division confirmed this by saying, "Sorry, but that's just not true, and as an engineer in the search quality team at Google, I feel the need to debunk this misconception. Google has a lot of experience in returning relevant web pages, regardless of the top-level domain (TLD)."
So, despite what the title claims, dot WS can rank in the United States just as well as a dot COM or dot NET. It is a valuable alternative to anyone seeking a specific domain name that has been taken by more common TLD's.
Hope that helps!
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