Selling the opportinity is great for those who are looking for one.  The type of fish you are after determines the bait.
I don't feel you always have to try to sell the opportunity. Several people I know want a website and have no intererst beyond that.   But naturally when friends find something they think is great they pass it on to other friends. Friends, like themselves, that want to post family photos etc, and don't realize they can build the site themselves.
However the income opportunity will surely become obvious to some of them.

 One friend of mine will likely create a site that would get traffic that otherwise would never be looking for any opportunity, (a church newsletter) Those checking out the site for photos of the "bake sale"  will see,(and possibly consider) an opportunity they may never have seen or considered otherwise.  One of those might be the person that will turn it into a six figure income.

Also I hate spam, but just today when I was cleaning folders with spam that had been filtered out, I realized that most of these are people selling something, someone not unlike myself, trying to make some money!  Well from now on they will all get a reply, not an offer to buy but any offer to come on board with GDI. Spam may not be so bad.

The more I think about it the more Ideas I get. Its endless!

Hello all, I'm new to GDI
I may need my head examined but I'm making another attempt at making an income online.
With many expensive and non-productive attemps with MLM, affiliate sites etc, I was surely
very skeptical to even try it.  Many of you can surely relate to that.
   My past experience says it just won't work, but my heart says I can do it.
 My financial situation says I don't have the means. My mortgage says I have to make it work.
   One thing for sure, I know a lot of "opportunities" that don't work.

I Do have a strategy for success.
 I want to take charge of my life, to provide enough to live life rather
than trudge thru it, while others get weathy from my efforts.
 And I want to take some people with me. People who've struggle as I have, those who never
seem to get on top, those who are miserable and those that have nearly given up.
  I want this to be more than a bussiness to make money.
 This is an offer of hope and a future to all who don't seem to have one.
I just have to find them.