I've just jioned up myself -
it's probably a good idea to use as many as the free social tools as possible.
I have a facebook profile linking into twitter which is auto fed from another source that also allows me to schedule the tweets, snip urls and also track clicks etc.
Automation is a must when time is short.
Bloggin is good - doing videos - hosting your own capture pages in order to build generic lists are a good thing as you can then moneytise these lists - hopefully as my ad campaigns become more targeted and the list will start to pay for itself and I can offer GDI as one of the soultions I can offer people to build a good online business.
Be more than happy to connect with anyone in the UK or anywhere - find me on twitter - PaulMottley